What happened
YouTube's Creator Insider says Analytics is now Insights in Studio, the Trends tab becomes a Research tab on desktop, and Ask Studio and image uploads for thumbnail ideas reach mobile. Other reports say parts of this are still a test, so the rollout is not settled.
Why it matters
Creators and clients will find their numbers in a new place with AI-written takeaways.
In their words
“New! Ask Studio on Mobile, Image Uploads, Research Tab, Insights are the new Analytics”